Social media have emerged as a boardroom topic: there is a vague sense that something important is happening. Yet for business leaders several fundamental questions remain around social media and more broadly around the use of online social networks in enabling business models.
Among the most prominent researchers in the emerging field of social media is Riley Crane, perhaps best known as the leader of the MIT Red Balloon Challenge Team that won the DARPA Network Challenge.
Related Content
- 10 Effective Social Media Posts in 10 Minutes or Less
- A Brand Manager’s Guide to Losing Control
- A Comprehensive Approach to Managing Social Media Risk and Compliance
- Advanced Social Media Monitoring
- Bain’s Social Media Consumer Segmentation
- Digital Hives: Creating a Surge Around Change
- Francois Gossieaux
- How Companies Can Respond to Online Complaints
- How to Create a Social Media Style Guide in Five Steps
- How ‘Social Intelligence’ Can Guide Decisions
- Inside Snapchat CEO Evan Spiegel’s Entertainment Empire
- Jonah Berger
- Jonah Berger Is Over Twitter
- Leading in Your Sleep
- Make Social Media Sell – Now
- MITRE Corporation: Using Social Technologies to Get Connected
- Preventing Social Media Armageddon
- Putting Social Media to Work
- Putting Social Media to Work at Cognizant
- Secrets of Social Media Revealed 50 Years Ago
- Secrets to a Successful Social Media Strategy
- Social Networking: The Corporate Value Proposition
- Sunil Gupta
- Targeting Boosts Low Facebook Click Rates
- The Art of Business Relationships Through Social Media
- The Eight Touchpoints of a Customer’s Consideration Phase
- The Future of Social Media ROI: From Likes to Relational Metrics
- The Perils of Democratic Decision Making
- The Real Life Social Network v2
- Your Employee Is an Online Celebrity. Now What Do You Do?
Like this content? Why not share it?
There Are No Comments
Click to Add the First »
Click to Add the First »