Enterprise Social Software (ESS)-enabled communities can contribute significantly to decision making, but how well they contribute depends on the type of decision being made and the role given to ESS. Deploying online communities to democratize decision making is very conducive to enhancing operational and tactical decisions in terms of identifying and including the “right” stakeholders and decision makers impacting work practices, as well as gaining insights and consensus around tactics. But while ESS can be effectively used to support and communicate strategic decision making, we find that strategic decision making itself should remain mainly an offline process.
Authors: Chris Vialle, Eoin Whelan, Rick Aalbers, Salvatore Parise
Source: Ivey Business Journal
Subjects: IT / Technology / E-Business, Management, Organizational Behavior